Hanna Karrabi حنا Visual identities and typographic systems for cultural institutions and brands

ARS NOVA WORKSHOP


Full rebrand and website design of ARS NOVA WORKSHOP, a jazz and contemporary music non-profit located in Philadelphia. ARS NOVA is a long-standing organization with a significant library of past events and historical recordings.

Conceived as a living archive, the website functions not only as a platform for current programming but as a record of ARS NOVA’s evolving cultural output. Rather than treating past performances as static documentation, the system allows events, artists, and compositions to accumulate over time, building a continuously expanding repository of work. This approach positions the site as a future-facing archive. 

The design supports both present engagement and long-term cultural memory, reinforcing ARS NOVA Workshop’s role as a steward of both historical and contemporary music practice. 

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